Executive Director Bio

Preceding the creation of LevelUp Senior Tech Bridge in 2024, I have devoted decades to client care, business operations and development, and nonprofit support. I earned my certification from the Boulder School of Massage Therapy in 1991 and spent the next decade practicing in Boulder, Colorado, where I provided service to approximately 8,000 clients. In the mid-1990’s, while working towards an undergraduate degree at Colorado Mountain College, I began my initial volunteer efforts as a bowling coach for Special Olympics and by assisting in fundraising initiatives for United Way. In 2003, in acknowledgment of my several years managing the Teens Inc. computer network, I was awarded the title of Volunteer of the Year by the Town of Nederland.

In 2001, I began providing technical support services to MiJenix Corp., a software company that relocated to Boulder from Wisconsin. I began as a member of the shipping department, as I had not received a formal education through Microsoft’s certification programs. Within 3 months, I was promoted to Technical Support Engineer. I worked remotely with clients to restore their systems after breakdowns, whether it was due to a software virus or malfunction. MiJenix offered Windows utility software replacements: PowerDesk, a File Explorer app; FixIt, a hard drive maintenance app; ZIPMagic, which, for the first time, allowed users to view ZIP files without extracting them; and Free Space, which freed up hard drive space. It was in this position that I truly gained a deep understanding of the Windows operating system and DOS, and solidified my ability to troubleshoot and resolve 95% of fixable software/hardware-related issues.

After a year in that position, I was promoted to Lead Technical Support Engineer, where I interfaced with our 3rd part Anti-Virus provider, Trend Micro, to address integration issues. I reported to the Quality Assurance Department directly, submitting user input to enact bug fixes in real time. I went on to assist several small companies with tech support, which gave me practical experience in small business development.

My next significant role was in business development at Green Ride Boulder, a 2011 Boulder, Colorado start-up offering ride-share and charter services to and from Denver International Airport and for the University of Colorado, Boulder. My initial position was as a dispatcher/driver. Within months, I took over the installation and maintenance of office computers, while maintaining my dispatching and driving tasks. At that time, only six individuals, including the owners, managed the 24/7, 364-day operation, which eventually grew to a team of 28. Over time, as the owners came to recognize both my technical and small business development skills, I was tasked with writing processes and procedures for every aspect of the business. With the passage of time and increased financial success, I was promoted first to Operations Manager and then to General Manager, while still performing my original dispatching and driving duties. By the time I left the organization, the business had surpassed $1 million in sales and was transporting an average of 800 passengers per day. I undoubtedly played a pivotal role in driving the company’s growth, shaping its operations, and establishing the foundation for its success.

In January 2025, I joined the Board of Directors of Harmony Event Medicine, an Oregon nonprofit run entirely by volunteers. Through the efforts of more than 250 volunteer medical providers, they offer medical resources for single- and multi-day music events and festivals throughout the state. By the time I joined the Board of Directors, I had been volunteering with them for a decade, managing both their website and supporting all of their technical support needs. Alongside my previous volunteer work, this experience deepened my appreciation for the impact nonprofits have in supporting community needs and aspirations, while also revealing the challenges of leading a large volunteer-driven organization.

My decades long experience in both client-facing and administrative roles, coupled with my drive and dedication, make me uniquely qualified to lead and guide LevelUp Senior Tech Bridge. It is my aspiration that, as time, experience, and resources prevail, our organization will be incorporated into the Boulder County Area Agency on Aging or another Boulder County-administered nonprofit program, enabling it to achieve the reach and sustainability necessary to realize its full community impact. The digital divide for older adults is a growing concern; as reliance on technology increases, so does the risk of leaving this demographic behind. Together, we can bridge that gap and empower older adults to thrive in an ever-evolving digital landscape.


Pavel Goldstein ~ Executive Director 

LevelUp Senior Tech Bridge was established as a nonprofit organization to address the digital literacy gap within our communities, to reduce self-isolation, and combat depression. We promote lifelong learning and emphasize the importance of connecting with family, friends, support groups, and essential services. Our services include setting up and maintaining cell phones,  televisions, computers, and other connected devices that support functional living and communication. Our efforts are currently concentrated in Boulder County, and we envision expanding to other counties in Colorado.